Decathlon

2016 | Brand Film

Code Decathlon

Decathlon is a French sports multinational and is one of the world's largest sporting goods retailers. Their motto is to make sports accessible to all and they thrive to do that by bringing innovation in all channels of their business.

We were commissioned to create a film that captures the true spirit of their core value - "Making sports accessible to many". The film was conceptualised to depict Decathlon's three key messages - happy user, happy community, happy teammate.