Decathlon | Sports Revolution in India

2016 | Digitlal Ad

Sports Revolution

Often sport in India is synonymous with just one sport. This campaign was launched to break this notion, revolutionize sports, and popularize the idea of every sport being important and unique. We set out on our mission to find sporting stories in the country and bring them to life. This film captures the story of Rugby as a sport in India and how Decathlon has helped young player’s access sporting equipment earlier was way beyond their reach.

Decathlon is revolutionizing sports in the country. Not only do they stand for sports but they also inculcate sporting traits internally. We captured the essence of freedom and responsibility in Decathlon and these are the stories we got. Watch what these people have to say!